Hire Pinterest Creators for Your Brand
Hire Pinterest creators for product Pins, video Pins and lifestyle images. Get content delivered to your brand or published on creators’ accounts with Wooly.
- Commission Pinterest-ready Pins and creator videos for your own boards and ads, or pay creators to publish them on their Pinterest accounts. Brief, review and pay on Wooly.
- Free to join. No credit card required to start.
Two ways to work with Pinterest creators
- These are two different purchases, even when the same creator offers both. Agree each one separately in your brief.
- Content delivered to your brand: The creator makes Pins, images or short videos and hands over the files. You publish them on your own Pinterest account or use them in ads, within the usage you agree. Files delivered to you, not posted by the creator. Usage period and channels agreed up front. Best for your boards, product catalogue and Pinterest ads.
- Published on the creator’s Pinterest account: The creator publishes the Pin on their own profile and boards, where the people who follow and search their content can find it. Posting date, board and how long the Pin stays live agreed in the brief. Paid partnership disclosure on every sponsored Pin. Live Pin link shared as proof of posting.
Pinterest content creators can make for you
- Product Pins: Styled images that show your product clearly, ready to link to your store.
- Video Pins: Short vertical videos that demo, style or cook with your product.
- Lifestyle images: Your product in real homes, outfits and routines people save for later.
- How-to Pins: Step-by-step tutorials that answer what people search for.
Why brands hire Pinterest creators
- People come to Pinterest to plan what to buy and do next. Pinterest content creators for brands make Pins built for search and saving.
- Made for search: Pinterest creators design and write for the words people use when they plan.
- Content that lasts: A good Pin can keep being found and saved long after it goes live.
- Ready for your catalogue: Delivered Pins and videos sit alongside your product listings and ads.
How to hire Pinterest creators on Wooly
- Step 1, Write your Pinterest brief: Choose content delivery, creator posting, or both, with formats, quantities and dates.
- Step 2, Find or invite Pinterest creators: Review applications from Pinterest UGC creators, or invite creators you know with a private link.
- Step 3, Review, approve and pay: Approve the files or the live Pins, then manage creator payments in one place.
- What to put in a Pinterest creator brief: Delivery, posting, or both; Formats: product Pins, video Pins or lifestyle images; Number of Pins and a 2:3 vertical ratio; Keywords and the topics or boards to target; Posting date, board and how long Pins stay live; Usage rights for your own account and ads.
Pinterest creators, explained
- How do I hire Pinterest creators? Post a brief on Wooly describing the Pins or videos you need, review applications from Pinterest creators or invite creators you already know with a private link, then approve the work and pay through Wooly.
- What is Pinterest UGC? Pinterest UGC is creator-made content, such as product Pins, video Pins and lifestyle images, that a brand commissions for its own Pinterest account, boards or ads.
- What is the difference between Pinterest content and a sponsored Pin? With content delivery, the creator sends you the files and you publish them. With a sponsored Pin, the creator publishes on their own Pinterest account for their audience. They are separate purchases, even from the same creator.
- Do Pinterest creators need a large following? Not for content you publish yourself: choose creators for their photography, design and styling. Audience size only matters when the creator posts on their own account.
- How much does it cost to hire Pinterest creators on Wooly? Joining Wooly is free. You pay the fee you agree with each creator, plus Wooly’s operational fee, shown before you fund the job. Paid collaborations start from $80 per creator.
Elsewhere on Wooly Network
- Home — Wooly Network is the creator marketplace where brands hire creators for UGC, collabs and affiliate campaigns, and creators find paid brand work.
- For Creators — Join free forever. Browse affiliate offers, sponsorships and influencer campaigns, apply in one click, get your tracking links and earn commissions paid monthly.
- For Brands — Publish your affiliate program and performance campaigns once, receive applications from creators, and pay only for tracked sales, leads and installs.
- Blog — Product news, partner spotlights, benchmark data and creator economy analysis from the Wooly Network team.
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