Hire Creators for Your Brand’s Social Media Content
Get creator-made videos and photos for your brand’s social channels. Hire for a single project or build a recurring content collaboration on Wooly.
Get creator content for your brand’s social channels.
Hire creators for videos and photos that fit your brand. Start with one project or build a recurring collaboration.
Creators make it. Your brand publishes it.
Commission videos and photos for your own social channels. Agree on the formats, deliverables, and usage before work begins.
Posting to a creator’s audience is a separate collaboration.
Fresh content. Familiar brand.
Build a mix of short-form videos and photos around what your audience wants to see.
How-to tutorials: show your audience how it works. Product demonstrations: bring features and benefits to life. Lifestyle content: show your product in everyday moments. Product photography: create images for your brand’s feed.
A clear brief. A consistent flow of content.
Example monthly brief: 4 short videos, 8 product photos and 2 how-to tutorials, with the scope agreed with your creator. Invite your own creators.
01 Define your content: choose formats, quantities, style, and delivery dates. 02 Find or invite creators: review applications, share your campaign, or send a private invitation link. 03 Review and publish: approve the content, manage payment, and publish on your brand’s accounts.
Start with one project. Build a lasting collaboration.
Recurring, for ongoing content: agree on regular deliverables with creators who understand your brand. Start a Recurring Content Campaign.
One-Time Job: commission a defined set of videos or photos for your next content need. Post a One-Time Content Job.
Social media content creation, explained.
How can brands hire social media content creators? Publish a brief on Wooly, review applications or invite creators, and agree on deliverables before work begins. Describe the formats, quantities, style and delivery dates you need, such as tutorials, product demonstrations, lifestyle content or product photography. Wooly is for hiring creators to produce content for your accounts; it is not an agency that plans, schedules or manages your channels.
Can I hire a creator for monthly content? Yes. Use a recurring campaign to agree on content, delivery frequency, and compensation. A monthly brief might be four short videos, eight product photos and two how-to tutorials. You review each delivery and manage payment every cycle. For a single batch of short-form video content, post a One-Time Job instead.
Who publishes the finished content? Your brand publishes the approved content on its own channels. Creator posting must be agreed separately. Once you approve the work, you post it on your brand’s accounts within the usage you agreed. Posting to a creator’s own audience is a separate collaboration, covered on the Sponsored Creator Posts page.
Elsewhere on Wooly Network
Home — Wooly Network is the creator marketplace where brands hire creators for UGC, collabs and affiliate campaigns, and creators find paid brand work.
For Creators — Join free forever. Browse affiliate offers, sponsorships and influencer campaigns, apply in one click, get your tracking links and earn commissions paid monthly.
For Brands — Publish your affiliate program and performance campaigns once, receive applications from creators, and pay only for tracked sales, leads and installs.
Blog — Product news, partner spotlights, benchmark data and creator economy analysis from the Wooly Network team.
